Dealavo Blog

Category: Pricing strategies

The older, the cheaper? Not necessarily. We will try to find out how long manufacturers keep the price of electronics high.

The prices of electronic goods are frequently overestimated when they appear on the market for the first time. The manufacturers are aware that the greatest fans, so-called early adopters, are willing to pay a lot only to get the latest model of their device first. Then, the prices start to fall gradually, and you can...

Price monitoring in the Consumer Electronics industry

In this article, you will find tips on how to use price tracking software in a booming consumer electronics industry. You will find insights for online shops which want to stay competitive on the fast growing market We will cover the following topics: What are the characteristics of the consumer electronics market? Why are price...

Price monitoring on Idealo – how to do it?

As the e-commerce industry develops globally, more and more customers shop online on different platforms. That is why the price tracking on the most important European platforms is the key to success in online sales. One of the most important platforms for the western Europe e-commerce market is Idealo. How to effectively monitor prices on...

Summarising Black Friday – what strategy was adopted by the e-commerce sector?

Black Friday generates high e-commerce traffic each year. The customers are hoping for good discounts, and online shops expect high profits due to the increased demand. Did the prices on the market actually decrease on 27 November? What strategy was adopted by e-commerce companies? This year, Deloitte has once again worked together with Dealavo to...

Where should you monitor prices if you plan an international expansion? Part 3 – Western Europe

Below you can find another part of our guide to the most popular e-commerce platforms in Europe. In today’s article, we will describe Western Europe countries. Other articles in this series: Price monitoring in Northern Europe Price monitoring in Central Europe Price monitoring in Eastern Europe and Russia Price monitoring in Southern Europe and France...

Where should you monitor prices if you plan an international expansion? Part 2 – Central Europe

In our last article titled Where should you monitor prices if you plan an international expansion?, we described the most popular e-commerce platforms in Eastern Europe and Russia. In the material below, we present further popular platforms that you should observe to make price comparison on the foreign market much easier. Other articles in this...

How to find the best repricing rule?

In our last article about Business Process Automation, we discussed how to use modern technologies to save company’s time and money. However, how can we check if the applied automation rules are optimal? How to know if the prices of the products in an online shop are set to guarantee maximum profit? You can do...

How to learn that you can earn more from a single e-mail message? – Business Process Automation in practice

Recently, we wrote about the role of Business Process Automation in e-commerce. Now, we would like to show you how to use it in practice. Instead of hiring a person full-time to track all important changes on the market, you can get all such information in a single e-mail message that you can read during...

How to use Business Process Automation in e-commerce?

The growth of an e-commerce company increases the number of customers and profits, but it also involves more work and duties. Automation and modern technologies, such as AI, enable us to delegate many simple, repetitive tasks to software and intelligent algorithms. How can automation be used by online shops in practice? Automation of an e-commerce...