Where should you monitor prices if you plan an international expansion? Part 6 – The Balkan countries

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We would like to present you with the sixth part of our guide, in which we describe the most popular e-commerce platforms in Southern Europe. It today’s article, we will focus on marketplaces, price comparison websites and online shops the Balkan countries.

Previous articles from the series

    1. Price monitoring in Northern Europe
    2. Price monitoring in Western Europe
    3. Price monitoring in Central Europe
    4. Price monitoring in Eastern Europe and Russia
    5. Price monitoring in Southern Europe and France
    6. Price tracking in the USA

Countries analyzed in this article:

  • Romania
  • Bulgaria
  • Greece
  • Slovenia
  • Croatia

ROMANIA

MARKETPLACE

  1. AOSOM

It is a leader in the sale of fashion products. It offers products of almost 800 partners.

  1. CEL

It is a platform where you can find products from different sellers of home goods, household and electronic equipment and many more.

  1. EMAG

It is a multi-category platform that sells Emag products and goods offered by external partners. The website offers around 6 million products.

  1. FRUUGO

It is an international e-commerce platform that sells products in 46 countries. It is an online market for retail sellers from different sectors. The platform has an algorithm that translates product offers into 28 languages.

PRICE COMPARISON WEBSITES

  1. COMPARI

Compari is a well-known search engine and product price comparison website in Southern Europe.

  1. GOOGLE SHOPPING

Google Shopping allows you to learn about product offers adapted to the needs of a particular customer from the level of the search engine. The offers are imported from online shops that use the Google Ads service.

  1. SHOPMANIA

It is a multi-category price and product comparison website.

ONLINE SHOPS

  1. ELEFANT

It is a platform that sells products from many different categories. It offers goods such as clothes, toys, cosmetic products and electronic and household equipment.

  1. FLANCO

Flanco is one of the biggest online shops in Romania. It sells electronic goods – laptops, computer equipment, gaming accessories and audio products.

  1. DEDEMAN

It is yet another online store frequently chosen by the customers. It offers home products, toys, accessories and household equipment.

  1. PCGARAGE

The company offers a wide range of electronic products, such as computer equipment and office supplies.

  1. SANITO

It is an online shop selling hygienic goods. It offers sanitation and cleaning products and many more goods for home and office.

BULGARIA

MARKETPLACE

  1. EMAG

It is a multi-category platform that sells Emag products and goods offered by external partners. The website offers around 6 million products.

PRICE COMPARISON WEBSITES

  1. CHECKPRICE

The platform allows you to compare prices of products from many different categories.

  1. SHOPMANIA

It is a multi-category price and product comparison website.

  1. SRAVNI

A website where you can compare more than 200 thousand products from many categories. One of the leading shopping platforms on the e-commerce market in Bulgaria.

ONLINE SHOPS

  1. COMPUTER-STORE

The company sells electronic products. From office supplies through electronic and small household equipment to computer products and software.

  1. TECHNOMARKET

It is an online shop that specialises in the sale of consumer electronics products, computer goods and appliances for home and office. It also gathers customer reviews.

  1. TECHNOPOLIS

Another online platform that offers electronic goods. It sells IT products, computers and audio and photo equipment.

  1. GET

An e-market where you can find almost anything.

GREECE

MARKETPLACE

  1. FRUUGO

It is an international e-commerce platform that sells products in 46 countries. It is an online market for retail sellers from different sectors. The platform has an algorithm that translates product offers into 28 languages.

  1. SKROUTZ

Skroutz is a marketplace for sellers who do not have their own websites. The platform allows you to compare prices of products from many different online shops in Greece. It has a wide range of products.

  1. SNIF

A multi-category selling platform that offers products from almost any category.

PRICE COMPARISON WEBSITES

  1. GOOGLE SHOPPING

Google Shopping allows you to learn about product offers adapted to the needs of a particular customer from the level of the search engine. The offers are imported from online shops that use the Google Ads service.

  1. BESTPRICE

A website where you can find products and compare their prices.

ONLINE SHOPS

  1. EURONICS

It is an international platform for independent retailers of electronic goods across Europe. Euronics serves more than 600 million customers.

  1. E-SHOP

It is one of the biggest online shops in Greece. It offers consumer electronics products.

  1. EXPERT

It is the biggest online retail chain in Europe with physical stores. It is ranked fourth in terms of sales of consumer electronics products. Currently, it operates on the markets of more than 20 countries, offering products of famous brands.

  1. KOTSOVOLOS

It is an online shop that specialises in the sale of consumer electronics products and household equipment.

  1. MEDIAMARKT

A chain of online shops on the European market that offers electronic goods, computer and consumer electronics products and many more.

SLOVENIA

MARKETPLACE

  1. ENAA

An online platform for retail sellers on the Slovenian market. It offers products from many different categories.

PRICE COMPARISON WEBSITES

  1. CENEJE

It is a multi-category price comparison website where you can find around 3 million products.

ONLINE SHOPS

  1. MERCATOR

An online shop for everyday purchases of FMCG products.

  1. MIMOVRSTE

It is a multi-category selling platform that belongs to the Mall Group. It offers products from almost any category.

  1. NAKUPOVANJE

The e-commerce company that specialises in the sale of electronic goods. It also offers household equipment and home accessories.

CROATIA

PRICE COMPARISON WEBSITES

  1. JEFTINIJE

It is a popular multi-category product search engine and price comparison website that belongs to Heureka Group a.s.

  1. NABAVA

It is a price comparison website with the product offer of the biggest online shops in Croatia.

  1. SHOPMANIA

It is a multi-category price and product comparison website.

ONLINE SHOPS

  1. EKUPI

A company that sells products from almost any category.

  1. LINKS

It is an online shop with consumer electronics goods.

  1. MALL

It is a platform that belongs to the biggest e-commerce Group in Central and Eastern Europe. It offers more than 900 thousand products from many categories. The Mall Group also specialises in the sale of financial services.

  1. PEVEX

An online shop that has a wide range of electronic goods, home accessories and many more.

  1. SONUSART

A popular selling platform that offers electronic products.

Start monitoring prices abroad!

Learn more about factors you should analyze when deciding about the optimal sales and promotion channels for your business: Which products to sell and promote on the most important e-commerce platforms?