Adequate pricing is one of the main challenges for retailers. This task is even more complex when we take e-commerce under consideration. Indeed, the e-commerce industry is the most dynamic business branch we’ve ever encountered. Rapid changes that we can observe in this industry make improving ROAS even more difficult. However, is there a method...
Competitive Intelligence Tools in a nutshell – all you need to know about Competitive Intelligence but were afraid to ask
Categorie: E-commerce marketing
Competition is a core of every industry – you like it or not. As there are more and more emerging opportunities, for example – in the e-commerce field – the competition is becoming fierce. Therefore, business owners are looking for solutions they may use to outperform their competitors. That’s where competitive intelligence comes in handy....
How to spy on your competitors? – Find out which methods and tools will help you outsmart the competition
Categorie: E-commerce
Competitive spying often arouses controversy. Many retailers wonder whether such practices are legal and ethical, and what is a balance between benefits and losses when spying on competitors. Hopefully, nowadays there are more and more sources you can use to gain data about your competitors’ strategies without violating any rules. In this article, we’ll show...
What is and how to benefit from pricing consultancy?
Categorie: Pricing strategies
Do you always know how much to charge for your products or services? Or perhaps you operate in a very dynamic sector, like e-commerce, and you perfectly realize prices are never stable. Pricing consultancy is a service that can help you make the most of your products’ prices and maximize profit in given market conditions....
The Best Dropshipping Platforms to use in 2023
Categorie: E-commerce management
Online sales are becoming increasingly popular every year and take on more and more new forms. Therefore, people interested in running an e-commerce business can choose from various solutions. Dropshipping platforms are worth a try if you want to quickly launch your own online store (without significant investments) and ensure its easy operation. In this...
Pricing strategies for retailers and manufacturers – find the one for you and increase profits
Categorie: News and press releases, Pricing strategies
What’s the core of every business? Maybe a product or marketing campaigns that will boost your sales and attract a new audience? Well, of course, they have a great impact on your results, yet one of the crucial business elements is pricing. As commerce along with the e-commerce industry has become an extremely competitive landscape,...
Best Retail Conferences you have to attend in 2023
Categorie: E-commerce
Conferences and summits are a great way to stay abreast of the latest updates in the e-commerce industry. It’s important these days as technology speeds up and consumer expectations increase each day. Even now, when the most difficult years of the Covid-19 pandemic seem to be overcome, many conferences still happen in the digital format....
Promotional pricing – an incredibly easy method that will boost your sales
Categorie: Pricing strategies
Promotions are loved by everyone. On the one hand, vendors find them handy to attract new customers. On the other hand, buyers often search for special offers and indulge themselves with shopping sprees. Nowadays, retailers may find various kinds of promotion tactics, but in this article, we’d like to focus on one of them –...
Prisync vs Wiser Solutions – Features Comparison
Categorie: Pricing strategies
No e-commerce platform nowadays could operate and grow properly with its’ competitors always getting ahead. Staying up-to-date with all the market changes, evaluating trends, and decision-making processes are crucial when it comes to selling online. That’s why price monitoring software is a must-have in today’s e-commerce world. More data about competitors and their prices mean...
Pricing in Google Shopping – price tracking, alerts, and price history
Categorie: Marketplaces and price comparison websites
According to the latest research, Google Shopping has 1.2 billion searches monthly. This enormous number makes the platform one of the most popular and reliable compare engines worldwide. That’s why we decided to once again take a closer look at Google Shopping, this time focusing on its pricing, alert features as well as price history....