Defining and Increasing Customer Lifetime Value
There are two extremes in marketing – aspiring artists who sincerely believe the product they promote has the potential to change the world and number-driven realists focused…
Stay up to date with the latest insights on pricing strategies, e-commerce trends, and competitive intelligence.
Stay up to date with the latest insights on pricing strategies, e-commerce trends, and competitive intelligence.
There are two extremes in marketing – aspiring artists who sincerely believe the product they promote has the potential to change the world and number-driven realists focused…
In general, landing pages have but one purpose – to sell or to encourage users to take a specific action. To achieve this goal, they have to…
If you’ve read our article about Google Shopping, you surely came across Google Shopping Ads. Today, we are going to take a closer look at them. If…
If you’re looking for non-standard ways to develop your e-commerce business, you should think about influencer marketing. Granted, this technique can be expensive, but if it’s conducted…
On 27 November 2019, the Directive (EU) 2019/2161, more commonly known as the omnibus directive, was published. And, since it has just been transposed into national laws…
Access to information about product prices, reviews and specifications has never been as easy as it is today. Almost no customer leaves his home today without a…
No matter what you do, your company needs a brand identity. This way, you can distinguish yourself from competitors and communicate your values and mission. But what…
E-commerce has become a vital part of the European economy. Buying online is now more natural to some customers than standing in queues in physical stores. The…
The Asian e-commerce market has transformed in the last few years and will undoubtedly grow in the next few decades. A good example is a Singaporean marketplace…