What applications of Dealavo should GA4 users look out for?
Firstly – you will understand the market you are in – its size, dynamics and major players.
Secondly – you will increase your competitiveness by reacting quickly to price changes. We will tell you what price you should set for your product.
Third – we explain where your revenue changes are coming from.
Fourth – you will detect the timing of price wars in your industry.
You will be able to analyse all this data in a clear and understandable way, saving time and money on tedious, manual price analyses of online shops, price comparison sites and other marketplaces.
How much does it cost to integrate Dealavo with GA4?
With us, you pay for the price monitoring of your products, which you track in our panel. Prices are set individually depending on the breadth of your product range and the extent of the monitoring. There is no one-size-fits-all price, but don’t worry, you won’t pay blind. There is a 7-day trial period and if you provide us with your feed or part of it, we will set up your account and start the first analyses already.
How often can the system update the prices in my shop itself based on the price rules?
Thanks to the Dynamic Pricing platform, an algorithm, acting on the basis of the acquired data and predetermined rules, can propose a price that will be attractive to the customer and, at the same time, guarantee the business an optimal return on sales. This can be updated up to several times a day (Dynamic Pricing).
What data does Dealavo need?
The necessary parameters for Dealavo are:
– product name,
– EAN (only for CounterPrice product),
– Product ID.
A strongly recommended parameter is the gross purchase price, through which the user can set limits to the suggested prices in the system, based on a minimum margin or mark-up.
Other parameters that Dealavo can retrieve are:
– gross retail price,
– minimum gross price,
– maximum gross price,
– gross list price,
– crossed gross price.
How can I link products from Dealavo’s feed to products in GA4?
The integration with GA4 is based on pulling (via API) additional data per SKU and advertising campaign information. The data downloaded is the last 30 days (counting up to the last full day, i.e. the day before the current day).
Where does Dealavo send its price suggestions?
Dealavo, based on the pricing rules set by the user, generates gross retail price suggestions, which are sent to the gross retail price column for the shop. If the user wants to set the price on different channels, the price is sent to the column corresponding to the selected channel.
Kasia, Customer Success Manager
Ola, Customer Success
Kasia, Customer Success
Monika, Customer Success
