What’s the core of every business? Maybe a product or marketing campaigns that will boost your sales and attract a new audience? Well, of course, they have a great impact on your results, yet one of the crucial business elements is pricing. As commerce along with the e-commerce industry has become an extremely competitive landscape,...
Category: News and press releases
How to increase your Google Shopping Campaign by 29% in one month, and outsmart competitors? Adrenaline.pl case.
Category: News and press releases
Adrenaline.pl is an online sports shop, also running a chain of brick-and-mortar shops under the names of Nike & Adidas throughout Poland. Their assortment includes not only sportswear, running shoes, or sports gear but also street fashion in the broad sense. Adrenaline.pl places importance on high-quality products. Within their offer, one may find clothing made...
Women in E-commerce – rising opportunities, challenges, influencers
Category: E-commerce, E-commerce marketing, News and press releases
Women in E-commerce – shattering the glass ceiling To this day the e-commerce branch has been considered the man’s world. Men make up the bulk of most of the rankings and play major roles in e-commerce enterprises. This may come as a surprise, especially since 70-80% of consumers purchasing are women. The problematic aspect of...
e-GDP – the impact of e-commerce on the European economy
Category: News and press releases
E-commerce has become a vital part of the European economy. Buying online is now more natural to some customers than standing in queues in physical stores. The recently published report “2021 European E-commerce Report”, executed by Amsterdam University of Applied Sciences and Centre of Market Insights, examines the role of e-commerce by such measures as...
Dealavo and Insaas announce partnership for e-commerce data insights
Category: News and press releases
Munich and Warsaw, April 26, 2021 – Valuable insights based on reliable market data – this is the expected outcome of a partnership between Dealavo and Insaas. The collaboration will be based on the synergy between Dealavo’s expertise in e-commerce data extraction and Insaas’s specialization in its analysis and presentation. “Thanks to the partnership...
Integrations for automatic price setting in an online shop
Category: News and press releases
If you own an online shop, you should adjust your offering and prices to the dynamically changing market situation. In February 2021, Dealavo provided new possibilities of integrating data from the price monitoring platform directly into ERP systems and shops as a part of Counter-Price package. How does price automation work in an online shop?...