Competitive spying often arouses controversy. Many retailers wonder whether such practices are legal and ethical, and what is a balance between benefits and losses when spying on competitors. Hopefully, nowadays there are more and more sources you can use to gain data about your competitors’ strategies without violating any rules. In this article, we’ll show...
Category: E-commerce
Best Retail Conferences you have to attend in 2023
Category: E-commerce
Conferences and summits are a great way to stay abreast of the latest updates in the e-commerce industry. It’s important these days as technology speeds up and consumer expectations increase each day. Even now, when the most difficult years of the Covid-19 pandemic seem to be overcome, many conferences still happen in the digital format....
Best Amazon Product Research Tools you need to check
Currently, Amazon claims around 50% of entire U.S. e-commerce sales. The e-commerce dominance of Amazon creates enormous traffic and also inspires trust in customers. Buyers are more willing to purchase items from a recognizable platform that provides fraud protection. That attracts more and more retailers to kickstart their e-commerce business there. However, here arises a...
Price checker software for e-commerce – how to check competitor’s prices?
Category: E-commerce, E-commerce pricing trends, Pricing strategies
E-commerce gives great business opportunities these days. You can use dozens of platforms to kick off your e-store and sell any kind of products you’ve ever imagined. Sounds amazing, doesn’t it?However, this retailers-friendly environment also has its drawbacks. E-commerce competition is extremely fierce, so even though you can easily start, it doesn’t necessarily mean you...
How To Make Your Product Stand Out with 15 Black Friday Strategies in E-commerce
Every year retailers and buyers are impatiently waiting for this special November day – Black Friday. Clients can find discounts for products in literary every category – from electronics, clothes, and toys to tickets or workshops. On the other hand, retailers outdo each other in special offers ideas to reach as many potential clients as...
Women in E-commerce – rising opportunities, challenges, influencers
Category: E-commerce, E-commerce marketing, News and press releases
Women in E-commerce – shattering the glass ceiling To this day the e-commerce branch has been considered the man’s world. Men make up the bulk of most of the rankings and play major roles in e-commerce enterprises. This may come as a surprise, especially since 70-80% of consumers purchasing are women. The problematic aspect of...
Top Online Marketplaces by Countries
As an entrepreneur who wants to enter foreign markets, the first thing you should do is to get to know them as good as possible. It’s you after all that will have to face native competition which might get really difficult without deep market expertise. With this complex overview of popular marketplaces, price comparison websites...
Why should you sell on Ebay? A step-by-step guide
With over 150 million active users, Ebay is still one of the biggest marketplaces[1] and the largest auction website. Therefore, it’s also a good place for your offer. In this article, we are going to show you how to start selling on Ebay. We will also provide you with some additional tools that can facilitate...
Behavioral economics in e-commerce marketing. What is it? How can you use it?
Category: E-commerce, E-commerce marketing
Do economics and psychology have anything in common? As it turns out, yes! Behavioral economics is a discipline of knowledge that tries to find answers to questions about our purchasing decisions. To be more precise – why are they irrational sometimes? Of course, such knowledge can be extremely useful for every entrepreneur. In this article,...
Tools for product managers – the best product planning and management software
Category: E-commerce, E-commerce management
E-commerce is all about products, that’s apparent. However, managing products and ensuring their good exposure can be a time-consuming and complex task. That’s why e-commerce product managers use various tools that help them facilitate and accelerate everyday work. In this article, you will find a list of six useful tools that will help you...