The success of an ecommerce business relies on its user experience. You could have a great product. You could have a top new business team generating outbound leads. But it all falls apart if your ecommerce site fails to meet customer expectations. A lot of a user’s impression of your site is determined by its...
Author: Grace Lau
Grace Lau is the Director of Growth Content at Dialpad, an AI-powered cloud communication platform providing customer service methods for better and easier team collaboration. She has over 10 years of experience in content writing and strategy. Currently, she is responsible for leading branded and editorial content strategies, partnering with SEO and Ops teams to build and nurture content. She has written for Shift4Shop and SogoSurvey.