Sales are the backbone of every company, regardless of the sector or business profile. However, selling B2B and B2C products can be very different. You need to take the specificity of your product, your target audience, and the sales process into account. In this post, we want to show you how to make the most...
Category: E-commerce management
How to choose the best e-commerce platform for your business?
Category: E-commerce management
If you’re running an e-commerce business, there is sometimes a need to change your e-commerce platform, primarily when the old solution is not sufficient concerning your store’s size or popularity. Every aspiring e-commerce entrepreneur has to make the same decision. And we can say with confidence this is one of the most important decisions for...
The 5 Most Common Conversion Rate Killing Mistakes & How to Solve (at least one of) Them
Category: E-commerce management
One of the key factors that affect a business’s success is the conversion rate. You can have a brilliant landing page and a perfectly working online store, but people may come and go without making any purchases or signing up for your newsletters. The more people visit your website without taking any action, the lower...
Discover the Best Offline Price Monitoring Tools
Category: E-commerce management
Whether you run an online store or a brick-and-mortar business, you usually compete with all retail businesses – both online and offline. That said, if you want to be successful in this competition, you need to have access to pricing information coming from both online and offline channels. That’s what offline price monitoring is all...
Inventory turnover rate and goods rotation: fast-moving and slow-moving items – Why are some of your products not selling?
Category: E-commerce management
Are you scratching your head, wondering why some of your products are not selling? If so, you may want to look into how quickly goods move from the warehouse and forecourt shelves in inventory turnover. The faster goods move off shelves, the higher the profits can be, while slow-moving items can have a significantly detrimental...
Top 5 Internet Store Automation Tools
Category: E-commerce management
E-commerce businesses are facing increasingly complex and competitive markets, making it essential to have the right tools in place to optimize operations and stay ahead of the competition. Automation is a powerful way to streamline processes, reduce costs, and increase efficiency, freeing up time and resources to focus on growth and customer satisfaction. In this...
Price Monitoring Software for the US market
Category: E-commerce management
Price monitoring tools are invaluable to any pricing strategy. By tracking pricing data, businesses can identify pricing trends, and adjust their pricing accordingly to maximize revenue. Market numbers show that using price monitoring tools can result in an average increase of 11% in pricing optimization and a reduction of up to 22% in market pricing....
The Best Dropshipping Platforms to use in 2023
Category: E-commerce management
Online sales are becoming increasingly popular every year and take on more and more new forms. Therefore, people interested in running an e-commerce business can choose from various solutions. Dropshipping platforms are worth a try if you want to quickly launch your own online store (without significant investments) and ensure its easy operation. In this...
The ultimate guide to Competitive Pricing – definition, advantages, and disadvantages
Category: E-commerce management
Product pricing is one of the toughest and at the same time one of the most crucial aspects of business operations – both to brands and e-stores. Price optimization and smart price management are the factors that actually make a great difference in terms of profit and revenues generated by companies. We can reach out for various pricing...
Analysis and optimization of the assortment – strategies, tools [complete guide]
Category: Distribution, E-commerce management
There are many elements that determine your store’s success. One of them is your assortment. Depending on what you have in your offer, you attract a specific target audience and get particular results. In this article, we will show you how to optimize your assortment so that it helps you achieve your business goals and...