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The advantages and risks of dynamic pricing at Kaufland.de

Anyone who sells goods online in Germany will undoubtedly have come across the Kaufland.de marketplace, where retailers can advertise their products for a commission. Next to Amazon, the largest sales platform in the world, Kaufland.de is often forgotten by sellers, yet this marketplace offers a lot of sales potential, especially in Germany. Source: https://www.kaufland.de/seller-signup/ With...

Top Must-Have Integrations for Shopware to Boost Your Online Store’s Performance

Shopware, a leading e-commerce platform, offers a rich ecosystem of integrations that can catapult your online store to new heights. Minding the fact that the e-commerce world is really flexible and can change drastically over months, sellers should stay nimble and adaptive. This is where various integrations come into play. By seamlessly integrating various tools...

Fixed Costs vs. Variable Costs – How to Optimize Them in E-commerce?

In the dynamic realm of e-commerce, mastering cost optimization is a game-changer for businesses seeking growth and competitiveness. Fixed and variable costs can influence businesses’ profitability and market standing. We’ll try to uncover the secrets of cost optimization in e-commerce, and explain how it can propel your business toward greater profitability and success. In this...

Repricing Guide: What it Means, How it Works

Are you confused about what repricing actually is? Do you know how it works and the implications of using a repricing strategy in your business? Don’t worry–we understand this can be tricky to wrap your head around. That’s why we’re here to remove all the mystery surrounding repricing and explain precisely what it means and...

How to Increase Your Distribution Scope: A Guide for E-commerce Retailers and Manufacturers

Product distribution plays a crucial role in determining the success of retailers and manufacturers in today’s e-commerce world. Here, we will try to cover the key strategies that will expand your product distribution in e-commerce and maximize your growth potential. Source: https://neilpatel.com/blog/distribution-channels/ A well-structured distribution scope is the key to unlocking potential growth, extending market...

Understanding Dynamic Pricing: A Comprehensive Guide

The need for dynamic pricing has become increasingly important as online shoppers now have access to abundant information and expect more personalized experiences. With proper implementation, dynamic pricing can be an effective way to optimize margins and increase sales, but it requires a deep understanding of market dynamics and consumer behavior. In this comprehensive guide,...

Managing Product Returns in E-commerce: Best Practices for Minimizing Returns and Maximizing Recovery

Efficiently managing product returns is crucial for several reasons. First and foremost, it directly influences customer satisfaction and loyalty. What’s more, In a highly saturated e-commerce market, customers are spoiled for choice, and businesses that prioritize customer-centric return policies and recovery strategies stand out from the crowd. Source: https://customerthink.com/is-your-return-policy-seamless-customer-centric/ In this text, we will explore...

5 useful tools for cross-border expansion in e-commerce

E-commerce is one of the sectors that flourish in the Covid-19 pandemic and there is nothing to indicate that this trend should stop soon. The situation looks similar in different countries. And that’s why more and more online retailers think about cross-border expansion, which is relatively easy in e-commerce. Which tool will help you achieve…

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7 things you can change instantly thanks to price monitoring

  Price monitoring is known to be a long-term process that brings many benefits to both brands and online stores. However, not everyone knows that shortly after its implementation you can make changes that will immediately increase your revenue. What can you improve as soon as you start monitoring prices?   1. Instant price increase…

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3 Ways Dynamic E-Commerce Pricing Can Become Your Secret Weapon To Increasing Profits

We are living in an era in which data and proper technology play a huge role in determining the success of e-commerce retailers. With the structured data and the right usage of technology, e-commerce directors can overcome their most challenging steps while making the right pricing decisions, such as competitive pricing, market-oriented pricing, and customer-based…

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Amazon vs. eBay — which marketplace to choose?

Running sales activities in the modern e-commerce market requires entrepreneurs to use an omnichannel strategy. It consists in being present in several channels at the same time. In addition to their own online stores, sellers use, for example, marketplaces — such as Amazon or eBay. Which of these platforms is more powerful and useful? Let’s…

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Empik marketplace: What do you need to know about it?

Marketplaces are undoubtedly more and more popular, and this trend is clearly visible all over the world, including Poland. We wrote a lot about it in our article about marketplaces and auction websites. The popularity of this business model caused many companies to build their own marketplaces. Empik, a Polish commercial chain selling books, international…

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Allegro vs Amazon – major similarities and differences

Initially, Amazon was a platform available only in the US. Gradually, however, it started to become a strong player also on the European markets. In January 2021, it arrived in Poland, and, as of 27 January, it enables account registration at sell.amazon.pl. The Seller Central Poland panel is also available to sellers. This is a…

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