Do economics and psychology have anything in common? As it turns out, yes! Behavioral economics is a discipline of knowledge that tries to find answers to questions about our purchasing decisions. To be more precise – why are they irrational sometimes? Of course, such knowledge can be extremely useful for every entrepreneur. In this article,...
Margin and mark-up – what are they and how do they differ?
Category: Pricing strategies
When setting a pricing strategy, both online shops and manufacturers usually consider a target or a minimum margin level. For manufacturers, the reference point is then the production costs incurred, for the online shop – the purchase price. E-shops using automatic price management (dynamic pricing) often use a certain level of margin as a boundary...
PriceGrid Alternatives – checking another price tracking tool
Category: Pricing strategies
Staying in touch with current trends in the market is crucial in every business. If you’re looking for a price monitoring software that allows you to learn about a variety of features, look no further! In this article, we’re going to compare PriceGrid vs Dealavo. Dealavo focuses on providing price monitoring software as well as...
Building a Stable Ecommerce Checkout Workflow (And How to Do it)
Category: News and press releases
The success of an ecommerce business relies on its user experience. You could have a great product. You could have a top new business team generating outbound leads. But it all falls apart if your ecommerce site fails to meet customer expectations. A lot of a user’s impression of your site is determined by its...
7 Key Advantages of Ecommerce Mobile Apps For Your Online Store
Category: E-commerce marketing
It’s no secret that we’re living in a mobile-first world. In the first quarter of 2021, mobile accounted for 54.8% of global web traffic according to Statista. As of April 2021, 85% of Americans owned a smartphone, and 97% owned a cell phone of some kind. Nowadays, people aren’t just using mobile devices to make...
Feedvisor alternatives: compare and decide
Category: Pricing strategies
There is no doubt that the e-commerce sector is growing rapidly every day. With so many new competitors joining the race for new customers, each detail matters. When it comes to competitors’ price monitoring, there is plenty of information that can get you ahead of them all. That’s why price tracking software is a...
Tools for product managers – the best product planning and management software
Category: E-commerce, E-commerce management
E-commerce is all about products, that’s apparent. However, managing products and ensuring their good exposure can be a time-consuming and complex task. That’s why e-commerce product managers use various tools that help them facilitate and accelerate everyday work. In this article, you will find a list of six useful tools that will help you...
What is q-commerce, and what do you need to know about it?
Category: E-commerce
The covid-19 pandemic has triggered many shifts in the global retail market. In the last two years, people discovered and appreciated buying various products from the comfort of their homes – even groceries and medicines. Q-commerce makes the most of this fact. This term stands for quick commerce and is all about fast delivery. Let’s...
Price Watch (Lizeo Group) alternatives: take a closer look and decide
Category: Pricing strategies
Nowadays the e-commerce sector is one of the fastest-growing fields. More and more companies try their best to acquire new customers from their competitors. That’s why price tracking software is a must-have in today’s e-commerce world. More data about competitors and their prices mean more room for improvement in your business. It results in...
5 useful tools for cross-border expansion in e-commerce
Category: E-commerce, E-commerce management
E-commerce is one of the sectors that flourish in the Covid-19 pandemic and there is nothing to indicate that this trend should stop soon. The situation looks similar in different countries. And that’s why more and more online retailers think about cross-border expansion, which is relatively easy in e-commerce. Which tool will help you achieve...