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Promotion Personalization: Tailoring Offers to Maximize Customer Engagement and Conversions

In today’s competitive e-commerce world, businesses constantly seek innovative strategies to captivate customers and drive conversions. From dynamic pricing to personalized incentives, this article explores the power of promotion personalization in maximizing customer engagement and conversions. Businesses can leverage data, segmentation, and automation tools like Dealavo to deliver tailored promotions that stand out in a...

Pricing for Success: Strategies to Optimize Subscription Pricing in E-commerce

Implementing an effective subscription model pricing strategy can be the key to success. You should take some things into consideration regarding e-commerce subscription management (e.g., price monitoring) in order to optimize subscriptions. But the end effect may significantly boost your sales. Source: https://bmtoolbox.net/patterns/subscription/ By offering customers the convenience of recurring purchases and access to exclusive...

How to Succeed as an AliExpress Seller – The Ultimate Guide

Whether you’re a vendor hoping to grow your business internationally or a consumer searching for amazing discounts online, the AliExpress marketplace might be just the right choice for you. Source: https://saleslayer.com The platform has established itself as a reputable brand in the world of online shopping due to its large selection of products, affordable rates,...

The Power of Price Localization: Capture Global Markets

With the global economy continuing to expand, pricing localization has become an important strategy in competition and growth for international ecommerce companies. In this blog post, we’ll discuss why you should consider adopting a localized pricing approach when expanding into new markets, what factors you need to take into consideration when determining pricing strategies, and...

Unleash the potential of Social Commerce – all you need to know about this e-commerce growing trend 2023

Online stores have many possibilities when it comes to selling their products – their own channels, marketplaces, mobile apps, and social commerce. In this post, we want to focus on this last channel. What is social commerce about, and how can you maximize its potential in your e-commerce business?In general, social commerce is based on...

Is Google Shopping the best price comparison website? – Find Google Shopping alternatives for your Internet shop

Google Shopping is probably the world’s most popular product search and comparison tool. According to Google’s official data, people use their comparison service more than a billion times a day. That’s surely an impressive number, but what about other similar websites out there? Let’s have a look! It might seem that Google Shopping dominates this...

5 Google Ads Tools to Automate Your Campaigns

With competition in the ecommerce space growing fiercer each day, it’s essential to ensure that your campaigns reach the right audiences. Therefore, it’s good to get familiar with a variety of innovative tools and features to help automate and scale your campaigns with maximum efficiency. In this guide, we’ll discuss five key Google Ads tools…

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Google Shopping Best Practices

Google Shopping allows retailers to display their offers and connect with potential customers by providing information such as product descriptions, prices, and images. Sellers can use it by creating a Merchant Center account and uploading their product feed. This enables their goods to be displayed on Google Shopping when users search for relevant keywords. To…

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Competition on Google Shopping vs Ceneo: Dealavo Report

Ceneo and Google Shopping are undoubtedly one of the most popular e-commerce platforms in Poland. In the past, retailers focused primarily on making their products available on Ceneo – this was because of the high popularity of the Polish comparison platform with the consumers. Nowadays, however, it has become common to check out offers on…

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Best Omnichannel Tools for Your Brand you need to know in 2023

Today’s customers are highly varied in how they shop, choose products and decide whether they want to buy stuff from one company or the other one. The more technology advances, the more picky buyers get and expect retailers to offer more and react faster to their needs. These days every point of contact that customers…

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Analysis and optimization of the assortment – strategies, tools [complete guide]

There are many elements that determine your store’s success. One of them is your assortment. Depending on what you have in your offer, you attract a specific target audience and get particular results. In this article, we will show you how to optimize your assortment so that it helps you achieve your business goals and…

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Best Price Monitoring Software – Your Key To Success in E-commerce

Choosing the right price tracking software can be a challenging task – both for online shops and for brands. That’s why in this article we will present you with a list of the most important functionalities which a price monitoring tool should have and a list of the top price tracking software. WHAT IS PRICE MONITORING SOFTWARE Price monitoring software is…

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