Sales are the backbone of every company, regardless of the sector or business profile. However, selling B2B and B2C products can be very different. You need to take the specificity of your product, your target audience, and the sales process into account. In this post, we want to show you how to make the most...
Promotion Personalization: Tailoring Offers to Maximize Customer Engagement and Conversions
Category: E-commerce marketing
In today’s competitive e-commerce world, businesses constantly seek innovative strategies to captivate customers and drive conversions. From dynamic pricing to personalized incentives, this article explores the power of promotion personalization in maximizing customer engagement and conversions. Businesses can leverage data, segmentation, and automation tools like Dealavo to deliver tailored promotions that stand out in a...
Pricing for Success: Strategies to Optimize Subscription Pricing in E-commerce
Category: Pricing strategies
Implementing an effective subscription model pricing strategy can be the key to success. You should take some things into consideration regarding e-commerce subscription management (e.g., price monitoring) in order to optimize subscriptions. But the end effect may significantly boost your sales. Source: https://bmtoolbox.net/patterns/subscription/ By offering customers the convenience of recurring purchases and access to exclusive...
WooCommerce vs. IdoSell – Which Platform is Better for Your Internet Shop?
Category: E-commerce
When it comes to setting up an internet shop, choosing the right ecommerce platform is a critical decision. In this article, we will make a simple e-commerce platform comparison. WooCommerce vs IdoSell – which one is better suited for your specific needs? In today’s digital age, having an online presence is crucial for the success...
How to Succeed as an AliExpress Seller – The Ultimate Guide
Whether you’re a vendor hoping to grow your business internationally or a consumer searching for amazing discounts online, the AliExpress marketplace might be just the right choice for you. Source: https://saleslayer.com The platform has established itself as a reputable brand in the world of online shopping due to its large selection of products, affordable rates,...
The Power of Price Localization: Capture Global Markets
Category: Pricing strategies
With the global economy continuing to expand, pricing localization has become an important strategy in competition and growth for international ecommerce companies. In this blog post, we’ll discuss why you should consider adopting a localized pricing approach when expanding into new markets, what factors you need to take into consideration when determining pricing strategies, and...
Unleash the potential of Social Commerce – all you need to know about this e-commerce growing trend 2023
Category: E-commerce
Online stores have many possibilities when it comes to selling their products – their own channels, marketplaces, mobile apps, and social commerce. In this post, we want to focus on this last channel. What is social commerce about, and how can you maximize its potential in your e-commerce business?In general, social commerce is based on...
How to choose the best e-commerce platform for your business?
Category: E-commerce management
If you’re running an e-commerce business, there is sometimes a need to change your e-commerce platform, primarily when the old solution is not sufficient concerning your store’s size or popularity. Every aspiring e-commerce entrepreneur has to make the same decision. And we can say with confidence this is one of the most important decisions for...
What is Offline Price Monitoring, and What Can It Do for an E-commerce Store?
Category: Pricing strategies
If you’re an e-commerce store owner or a manufacturer, chances are you have heard of offline price monitoring. But do you actually know what it is and how it can help your business? Understanding the basics of offline pricing and its impact on businesses can be a game changer for retailers who need to stay...
Is Google Shopping the best price comparison website? – Find Google Shopping alternatives for your Internet shop
Google Shopping is probably the world’s most popular product search and comparison tool. According to Google’s official data, people use their comparison service more than a billion times a day. That’s surely an impressive number, but what about other similar websites out there? Let’s have a look! It might seem that Google Shopping dominates this...